The Automatic Answer
Next, succeeding, upcoming, or to come - however you phrase it, the developments in technology over the century have been monumental. Within each of those steps, the photographic industry has exponentially benefited from its advancements. Originally recorded in millimeter measurements like 8, 16, and 32 - resolution power is now registered in a number like 10, 22, 39 mega pixels (not even considering the GigaPxl Project). Even when shooting with film, a majority of commissioned work must be digitized for publication. Digital is not the shoot it and fix it later method, as much as “filmists” would claim - Digital is a frontier exploring the human capability.
Applied science teams, working around the world - more specifically in Southeast Asia - surprisingly express that the structural workings of a “modern” camera system are fully realized. It is the human to camera cerebral connection that is currently exciting the innovators at Nikon. In an attempt to humanize the mechanical tool that photographers use to express their voice in such a high-tech format, one camera manufacturer may be reconnecting with the voice of their consumers.
Ken Utagawa, head of the Advanced Digital Imaging Laboratory at Nikon Corporation, has lead the digital camera industry, not to mention... invented auto-focus.
“Even the processes of the human brain has aspects of both digital and analogue. The neocortex becomes involved in logical thinking when approaching a problem and the paleocortex is involved with emotions and senses. When you look at how the brain functions, you would come to the conclusion that even cameras cannot simply be digital, they must also hold analogue sensitivities.” - K. Utagawa
The passion in Utagawa’s work is overwhelmingly present yet the man’s demeanor is calm, relaxed and humble. His message is well balanced, responsibly defining what technology should do for us, not what it can.
“Automation has almost evolved to its limits since the advent of digital cameras and should not result in reducing the fun and creativity of the users. I am a believer in automation that does not take away the joy of creation and that does not infringe on the richness of an experience.”
Applied science teams, working around the world - more specifically in Southeast Asia - surprisingly express that the structural workings of a “modern” camera system are fully realized. It is the human to camera cerebral connection that is currently exciting the innovators at Nikon. In an attempt to humanize the mechanical tool that photographers use to express their voice in such a high-tech format, one camera manufacturer may be reconnecting with the voice of their consumers.
Ken Utagawa, head of the Advanced Digital Imaging Laboratory at Nikon Corporation, has lead the digital camera industry, not to mention... invented auto-focus.
“Even the processes of the human brain has aspects of both digital and analogue. The neocortex becomes involved in logical thinking when approaching a problem and the paleocortex is involved with emotions and senses. When you look at how the brain functions, you would come to the conclusion that even cameras cannot simply be digital, they must also hold analogue sensitivities.” - K. Utagawa
The passion in Utagawa’s work is overwhelmingly present yet the man’s demeanor is calm, relaxed and humble. His message is well balanced, responsibly defining what technology should do for us, not what it can.
“Automation has almost evolved to its limits since the advent of digital cameras and should not result in reducing the fun and creativity of the users. I am a believer in automation that does not take away the joy of creation and that does not infringe on the richness of an experience.”